A Sales & GTM leader helping teams drive growth with clarity and execution
Scaling revenue,
coaching talent
and sharing insights on growth and leadership.
The sales way.

This is me
Hi, I’m Amanda. I turn complex go-to-market challenges into clear, actionable sales strategies that deliver results. My focus is on driving performance, developing talent, and creating scalable systems that grow with the business.
Highlights:
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A decade shaping enterprise sales strategy and execution
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Deep expertise in payments, identity, and fraud prevention
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Experience across all markets in the Asia Pacific region
Sales Strategy Negotiation
Go-to-Market Execution
Sales Leadership Enablement
Deal Coaching Revenue Growth Sales Training

I build sales excellence through strategy and coaching.
In my role leading issuer sales at Mastercard, I work closely with regional teams to shape go-to-market plans, strengthen sales execution, and build a culture of consistent performance. Much of my work involves refining sales approaches, coaching teams on negotiation, and translating strategy into clear commercial outcomes.
Beyond my current role, I enjoy collaborating with business leaders who want to elevate their sales processes or develop stronger go-to-market frameworks. Whether it’s reviewing sales plans, training teams, or aligning strategy to results, I focus on practical steps that create measurable impact.
Speaking Engagements &
Collaborations
I speak on topics related to sales leadership, negotiation, and go-to-market strategy, as well as payments, fraud prevention, and digital identity. I have shared insights with organizations and communities across the region through panels, internal workshops, and events.
My sessions are designed to connect strategy with real-world experiences, helping teams build clarity, confidence, and stronger performance.






